Black Iron Strength® Mission
Since its inception in 1992, Grace Premier Fitness and Wellness Products, Inc. has taken a customer centric approach with the mission of providing our clients with the highest quality strength equipment like custom dumbbells, barbells, kettlebells and more. In 2001, focusing on this mission, Grace Premier Fitness and Wellness Products, Inc. created Black Iron Strength® as a registered trademark. The goal was to provide our customers with the highest quality of craftsmanship on commercial strength equipment with a focus on developing innovative products and delivering superior customer service.
When the trademark, Black Iron Strength® was created in 2001, no one in the industry thought it would survive. The larger free weight companies were moving their production overseas to increase their profit margins and the fitness industry was changing to rubber or urethane material for their free weights. The fitness industry was dictating what the manufacturers would build and at what price point. Grace Premier Fitness and Wellness Products, Inc. interviewed strength professionals in the college, professional, and athletic performance markets and realized there was a demand for solid steel USA manufactured free weight products that were innovative and designed for serious strength training.
Upon its inception, Black Iron Strength® launched a series of new products to help strength professionals obtain an edge in training. The goal of Black Iron Strength® was to provide the world's best strength equipment, which would be manufactured in the United States with the highest grade materials and detailed craftsmanship. That means the custom dumbbells, barbells, kettlebells etc are all made in the USA with the best materials available. There would be no compromise on design and innovation. Today, Black Iron Strength® continues to produce the best products in every free weight category and stands behind all products produced with a solid warranty. No other company in the world can claim that they manufacture higher quality Thick Bars, Solid Steel Dumbbells, Solid Steel Kettlebells, Solid Steel Barbells, and Attachments than Black Iron Strength®.
Grace Premier Fitness and Wellness, Inc. has been awarded 15 US Patents, 1 US Patent Pending, and 6 Registered Trademarks. Grace Premier Fitness and Wellness Products, Inc. under the Black Iron Strength® trademark currently has more active US Patents in force than the rest of the free weight industry combined.
The new Poles Apart® technology is found in some of the top athletic programs in the world. The latest product additions are the Black Iron Strength Bicep Builder® and the Triple Threat® dumbbells, which are part of our continued commitment to deliver innovative and quality products.
We are the first and only company in the world to offer the Germ Buster® line of products with CuLEAN® antimicrobial copper touch points by CuVerro® on our free weight handles to protect users from MRSA and other bacterial infections 24/7. This technology has been approved and registered by the Federal and State Environmental Protection Agencies.
Black Iron Strength® offers multiple dumbbell handle choices to serve our customer’s needs. There are nine different sizes of thick bars available. We have selected solid steel as our material of choice to keep the free weights as small as possible, which improves the balance and control for the lifter. Grace Premier Fitness and Wellness Products, Inc. welcomes you to learn more about Black Iron Strength® products and their commitment to provide the customer with the highest quality and most innovative free weight products on the market.